Saturday, May 18, 2019
Appleââ¬â¢s Competitive Strategies and Government Policies Essay
The Apple IPhone Company has created quite a name for itself through and through the creation and sales of the strait that is pencil run short in innovation, technology, and consumer popularity. With many large cubicleular telephone phone challenger companies, such as T-Mobile, Verizon, At&t, and Sprint, the IPhone has managed to continually create a product and return that continues to beat the competitors in technology and innovation. The smaller kioskular telephone phone companies such as Cricket, Metro PCS, and Boost Mobile atomic number 18 able to stick out in business only because they sell somewhat of a different merchandising stpacegy, which is a cheaper receipts plan, with older phones. The Apple IPhone has profited from the recent horizontal merger of T-Mobile, a large cell phone provider, and MetroPCS, a smaller cell phone provider. Two companies made this merger in the homogeneous industry that came together in hopes of increasing revenue for both organizati ons (Investopedia, 2014). The profit that came to Apple Iphone from the merger was change magnitude sales of the IPhone MetroPCS has access to the unlocked IPhones and goat now offer sales to nine million additive consumers that early(a)wise would non have access through MetroPCS (AppleInsider, 2013).A merger of this type offer other benefits such as infrastructure and branding strength, for the smaller organization, and creates stronger competition for other large cell phone providers as well (Yglesias, 2013). This competition leave alone force other companies to create new service plans with cut back rates and better services in order to continue to remain successful in the industry. This will in-turn push prices down for consumers and level the playing field. The Apple IPhone Company segmenticipates in globalisation through as convinced(predicate) the manufacturing of the IPhone product through a company named Foxconn Technologies, which is located in Western China. Fox conn creates more than forty sh be of the US electronics, and employs around 120,000 proceedingers twenty-four hours a day seven days a week. many another(prenominal) employees work six days a week with harsh working conditions thatrequire fast pace and naughty pressure from the employees leading to high turnover rates (Dihigg & Barboza, 2012). Despite the harsh working environment, through globalization Apple is able to help other countries develop faster by providing employment opportunities for aras that would otherwise not have any. This also allows Apple to reduce cost of achievement creating a higher profit edge and sustainability rates for the organization as a whole (Investopedia, 2014).Government Policies and RegulationsThe cell phone industries have to find government policies and regulations. The U.S. Food and do drugs judicature have the authority to regulate how much a cell phone emits radiofrequency energy. If a cell phone tress releases too much radiofrequen cy energy the U.S. Food and Drug Administration can have the company recall all the cell phones and repair or substitute them. Someone can live near or under a cell phone foundation and receive the radiofrequency energy into their body this needs to be monitored at all time. U.S. Food and Drug Administration sh ares responsibility with the Federal Communication representation to be sure that all phones sold in the coupled States meets the requirements. The Federal Communication Commission also regulates the base tower of the cell phones. A third ships company can be injured by someone answering their cell phone eyepatch impetuous and if that call is from a telemarketer that can be truly bad. Telemarketers once only called your home phone, now they are given access to our cell phone numbers.The National Do non Call Registry has thirty-one days from the date of request to remove your phone number from the telemarketing list. The Federal Trade Commission manages the National D o Not Call Registry. If a company does not stop calling they can be subject to up to a $16,000 fine. We all have been told that texting or sending an email while driving can be deadly to the device driver, to the passengers and to an innocent third party in another vehicle. Many states are adopting laws and penalties that can range from $50 to $400 depending how many times the drivers violates the law. A young driver will have their licenses suspended the first time or revoked if it happens a second time. A commercial driver cannot use a cell phone inside a vehicle that the engine is running. Not all states these laws based around cell phones and driving yet, but laws are expected to be in all fifty states asthe state sees it necessary. More and more people use their cell phones to inject and receive business information. Many people misplace and or lose their cell phone with small information stored in the device. American Recovery and Reinvestment Act (ARRA) of 2009 Stimulus Act will soon want any cell phones used for business to be notified when a breach as happened. CompetitionRules and RegulationsApple Inc. is one of the leading companies in the communication market and because of the rapid growth in technology the global competition is very tight. Telecommunications, globalization, technology, the Internet, and e-commerce have an increased amount of change. Due to this increase companies need to keep up and make changes in their technology, which also means they need to increase their supply, relations, labor, rules and regulations inside the company to maintain their warringness at bottom the market. Consumers are always looking for the newest technology when it comes to their cell phones, laptops, tablets, and computers. It is imperative for any company that wants to maintain a competitive edge in the market to offer better, faster, and newer products. They must(prenominal) also be willing to maintain service to their existing products as well.Man agement must make changes within their devices as well as the service they provide. For the company to be successful the management team must keep strong relations within the company as well as the consumers of the product as well. The individuals purchasing their devices need to be sure that they are receiving the highest quality product and also want the validation that if there is a problem with their device that Apple will be able to fix the problem. The levels of management, support staff, customer service, sales, and technical support must be able to meet the supply and demand while remaining cost effective.While intimately of the labor for manufacturing Apple products is outsourced to other countries this is do because they can produce the product at a cheaper rate then they would be able to if it was manufactured within the U.S. Due to the outsourcing of work being done away the U.S. there is a need to have a union representation for the labor that is being done inother c ountries. The company needs to ensure that they create policies, rules, and procedures for the companys employees both within and outside the U.S. Management team needs to make sure they are protecting their employees rights both within and outside the U.S. while maintaining their fairness to all employed and still able to create a product that is cost efficient and of the highest quality.RecommendationsApple iPhone merger with T-Mobile is profitable. The merger allows the iPhone to control a large part of the cell phone market. New companies entering the cell phone market must compete with the iPhone on a level of having cheaper rates. Entering a oligopoly market structure is difficult. The merger of Apple iPhone and T-Mobile may lead to other mergers of cell phone companies. Creating new technology by Apple will keep them as a front runner in the cell phone industry continuing to improve on their now popular cell phone product through technological advances.The popularity of cell phones for more than provided calling and sending messages to friends is on the rise. The use of cell phones to conduct business is the lifeline of the businessman or woman on the go. The regulations by the government will still need to be met. Apple in response to government regulations will need to make technological advancements in the safety of their product. The integration of cell phones to the hands free operation of a vehicles radio is one safety step taken. The promoting of not public lecture and texting while driving must continue and even increase to keep people safe.To keep up with the demand and the changing technology Apple will need to watch the competition closely. The possibility of future tense mergers will change the labor market. The outsourcing of Apple using a cheaper labor source helps keep production cost down. In order to maintain a high status in the cell phone industry Apple will need to continue to strive for excellence in the technology advancement. P roviding A-one products to its customers Apple needs make sure it keeps its employees happy. There are fewer unions today compared to years past. This shows that companies are becoming better at providing for its employees. This will need to continuein order for Apple to stay competitive.ReferenceAppleInsider. (2013, May 1). T-Mobile, MetroPCS Officially Merge, Bringing IPhone to 9M More in US. Retrieved from http//www.slate.com/articles/business/moneybox/2013/03/t_mobile_metropcs_merger_it_would_force_at_t_and_verizon_to_improve.html Dihigg, C. (Interviewer)., & Barboza, D. (Speaker). (2012, January 26). In China, Human cost are Built into an IPad Video podcast. Retrieved from http//www.nytimes.com/interactive/business/ieconomy.html?_r=0 Federal Trade Commission. (2009). Retrieved from http//www.consumer.ftc.gov/articles/0108-national-do-not-call-registry Investopedia. (2014). Globalization. Retrieved from http//www.investopedia.com/terms/g/globalization.asp Investopedia. (2014). crosswise Merger. Retrieved from http//www.investopedia.com/terms/h/horizontalmerger.asp TechTarget. (2003-2014). Retrieved from http//searchmobilecomputing.techtarget.com/news/1368978/Ensuring-mobile-data-protection-for-smartphones-is-critical Yglesias, M. (2013, March 28). The Cell Phone Merger America Needs. Retrieved from http//www.slate.com/articles/business/moneybox/2013/03/t_mobile_metropcs_merger_it_would_force_at_t_and_verizon_to_improve.html
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